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Avoid Google Merchant Center Disapprovals with Our Free Policy Templates

Why Merchant Centers Get Disapproved?

One of the most common reasons for Google Merchant Center disapproval is missing or inadequate policy pages on your website. Google requires clear policies to ensure transparency and consumer protection, making these documents essential for e-commerce approval.

 


 

Top Policy-Related Disapproval Reasons:
 

  • Missing Return & Refund Policy: Google requires clear information about how customers can return products and receive refunds

  • Absent Terms & Conditions: Your site must explain the rules and agreements customers accept when using your services

  • No Privacy Policy: Information about how you collect, use, and protect customer data is mandatory

  • Missing Shipping Information: Details about shipping methods, costs, and timeframes must be available

  • Incomplete Contact Information: Your site must provide clear ways for customers to reach your business

How Missing Policies Affect Your Business

When your Merchant Center account gets disapproved, your products stop appearing in Google Shopping results, leading to:
 

  • Decreased visibility to potential customers

  • Lost sales opportunities

  • Competitive disadvantage in your market

  • Delays in launching marketing campaigns


Our Ready-to-Use Policy Templates
 

We give out professionally crafted templates that comply with Google Merchant Center requirements. Each template is:
 

  • Merchant Center Compliant: Meets all Google requirements for policy pages

  • Easily Customizable: Simple to edit with your specific business details

  • Legally Sound: Based on standard e-commerce legal frameworks

  • User-Friendly: Written in clear language customers can understand

Download The Policy Templates For Free!

Merchant Center Approval Checklist

General Terms and Conditions

Payment Policy

Privacy Policy

Returns & Refund Policy

Shipping & Deliveries

Important Implementation Tips

  • Make policies easily accessible: Place links in your website footer of each page where customers expect to find them

  • Use clear link text: Label links clearly (e.g., "Return Policy" not "Customer Info")

  • Keep policies updated: Review and update as your business practices change

  • Ensure mobile visibility: Make sure policies are accessible on mobile devices

  • Use HTML or text format: Avoid using only PDFs or images for your policies

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